Most NBA superstars release signature shoes with Nike or Adidas, but Steph Curry has never been one to follow the crowd. While he started his career in Nikes, he signed with Under Armour in 2013 and in 2021 released his ninth shoe with the company, the Under Armour Rival Fleece HB Bluza Z Kapturem Flow 9, whose Flow traction and UA Warp upper technology gives them the speed, stability, and breathability necessary for a fast-paced play style like Curry’s. This represents a slight modification over the UA Flow sole of the Curry Flow 8, the first sneaker released under the Curry Brand line, praised for its all-foam outsole and super grippy traction.
The mid-cut Curry 1 used Charged Cushioning with a foam upper and multidirectional herringbone outsole. A Charged Cushioning midsole was added for the Curry 2, a first for Under Armour’s Frosty shoes. The 2017 Curry 3Zer0 marked the first major shift for the line, with a new silhouette and a dual-density midsole as well as an adjustable stability system on the heel. The look was retooled bunda for the high-top Curry 4, whose cross-centric sole pattern and speed plate make it an enduring favorite from the line for explosive, quick on the court action. From there, the line shifted to a low-cut profile, starting with the understated 2018 Curry 5, which kept the EVA midsole and full-knit upper of the Curry 4 but added new foot locking technology. The Curry 6 and 7 brought new colors and style to the performance features of previous iterations, like the eye-catching “Roaracle” that pays homage to Oakland Arena or the neon “Sour Patch Kids” worn by Luka Doncic in 2019.