Nike Air Jordan 1 Retro High Bronze l Black Mens AJ1 Basketball 332550-016 | The premiere of the Air Jordan 3 "White Cement Reimagined" is coming soon - learn about their story

The first two models of the Air Jordan line and the arrival of Tinker Hatfield

Photo: Jordan

Despite the fact that today they are considered classics, for various reasons Michael Jordan was not entirely satisfied with the first two models of shoes from the Air Jordan line signed with his name. Twos creator Bruce Kilgore was sidelined from the project, and Jordan Brand Reveal 2022 EYBL Peach Jam Collection co-creator Peter Moore moved to rival Adidas . Moreover, remembering MJ's fondness for the three-stripes brand and his willingness to sign a contract with it, he tried to pull him along. Again, just like at the beginning of his professional career, Jordan was literally on the verge of signing a contract with a German company. Fortunately for Nike and for all of us, the new designer of the Air Jordan line was then unknown Tinker Hatfield. A former architect, and in his school days a talented athlete and visionary. It is mainly Jordan's father who is credited with keeping MJ at Nike. Tinker approached the design of the next "His Airness" shoes in a completely different way. He decided to embody his on-field and character traits and, most importantly, to meet his needs related to the style of the game. Hatfield invited Michael to actively participate in the creation of AJ 3, continuing this in the following years. Thus, he introduced new standards in the design of sports footwear.

The result of this fruitful collaboration turned out to be the most modern, technologically advanced and most elegant basketball shoe you could have at the time. Every detail of the Air Jordan 3 was revolutionary and made the "Trójki" a new benchmark of comfort, quality and originality, which are the most important features that basketball players look for in footwear.

"Elephant Print" pattern and new Air Jordan 3

Threes are unique sneakers, considered by many to be the best of the series . The logo with wings and a ball has been replaced with the well-known Jumpman - the silhouette of MJ gliding to the dunk. The AJ 3 was also a groundbreaking model in terms of cushioning. The shoes exposed the Air cushioning unit located under the heel . The upper is also another level. High-quality machine-softened full-grain leather guaranteed that the footwear was flexible and it would be possible to play a match in them without the need for the so-called breakage and painful consequences in the form of corns. It was extremely important because MJ used to play every match in a new pair of Jordans ... The last, but probably the most characteristic element of "Trójki" is the so-called. "Elephant Print", i.e. accessories covered with a pattern imitating elephant skin, located on the toes of the shoes and around the heels. They gave the shoes an elegance that could be compared to the way Michael moved on the dance floor. In later years, this motif appeared many times in other models of Nike shoes for example, it adorned the iconic Jordan Brand will be dressing up the Jordan Point Lane in the "Elephant" designed by the team of the Japanese boutique atmos. The Air Jordan 3 is a model that had a medium height of the upper. They are not High or Low, but something in between, i.e. Mid. On the day of its premiere in 1988 threes cost $100 .

Spike Lee and great ads from Air Jordan 3

Who knows how this story would have turned out had it not been for the figure of a virtually anonymous black director of independent cinema. Shelton Jackson Lee, known more widely as Spike Lee, aroused the interest of the Nike authorities with his low-budget film "She's Gotta Have It" , Fan Waited 18 Hours in Line for Air Jordan 11 Space Jam Sneakers That Are Now Sold Out. Mars Blackmon, because that was the name of this hero, is a New York bicycle messenger, in love with basketball and Jordans . Spike was a huge fan of the New York Knicks, but at the same time he was very impressed with Michael's talent. When he received an offer to collaborate on an Air Jordan promotional campaign, he agreed without hesitation, and the witty ads he created became iconic and are still considered one of the best in history.

Michael Jordan's sporting moments in the Air Jordan 3

The time has come for sports successes related to "Trójki", among which only one, although the most valuable one, because the NBA championship, was missing. Playing his fourth professional season with the Air Jordan 3, Jordan has achieved more than most basketball players have achieved in their entire careers!

The trophy hunt began with the All-Star Game, this time in front of home crowds in Chicago. First, on Saturday, in one of the best dunk contests in history, he defeated his biggest rival in this competition, i.e. Dominique Wilkins of the Atlanta Hawks. And on Sunday, he led the East to victory against Magic Johnson's team. For his breathtaking performance (40 points, 17/23 from the field, 8 rebounds, 3 assists, 4 steals and 4 blocks in just 29 minutes!) he was awarded the MVP statuette.

Jordan's achievements earned in Air Jordan 3

However, the greatest splendor came after the end of the season. Air Jordan 8 Black Red. Adding 5.5 rebounds, 5.9 assists, 3.2 steals and 1.6 blocks, he proved to all those doubting his abilities and confirmed how versatile he is. He has shown that his talent is not only in attack and that he is able to play with the same intensity on both sides of the court. Incredible stats, coupled with the team's progress, earned Jordan his first career MVP of the season award and a regular season top five pick . As if to confirm his versatility, he was honored with the title of the best defender of the season and was also among the top five defenders. He was the first player in NBA history to be named both the best player and the best defenseman in the league at the same time!

Air Jordan 3 "White Cement Reimagined", the best retro threes ever

The iconic Air Jordan 3 celebrates its 35th anniversary this year. Going back to 1988, it was then that one of the most legendary and coveted three colorways saw the light of day, namely the Air Jordan 3 "White Cement" . After years of absence, this classic returns with a new, will version that is designed to recreate the original from 1988. The Air Jordan 3 "White Cement Reimagined" has an atmospherically aged look that captures the spirit of bygone years. The vintage character is emphasized by the classic Nike Air logo on the heel, which is recognized among collectors. The elephant print - "Elephant Print" and contrasting red accents are true to the original. The comfort of wearing is ensured by the Air cushioning system under the heel, pleasant to the touch lining and soft, natural leather on the upper. As part of the retro curiosity, the Nike Air Jordan 3 "White Cement" debuted in the years: 1994, 2003, 2011, 2013 and 2018.

What to wear with the Air Jordan 3 "White Cement Reimagined"

The Air Jordan 3 "White Cement Reimagined" is an undisputed classic whose timeless design has stood the test of time. They owe their massive appearance to their basketball roots, and the smooth, streamlined lines and lack of a logo made them perfect for everyday shoes today. Men's Air Jordan 3 can be worn with many different styles. Basketball fans willingly wear them on their way to training, putting them on comfortable cotton sets with the Jordan Brand label. Despite being associated with sports, today Air Jordan 3 shoes rule the streets. There they fit wide cargo pants and hoodies from the largest streetwear producers. If you like this style, these three are for you. Remember that this is a model that is dedicated not only to basketball enthusiasts, but also to good, urban style. Women's Air Jordan 3 will work in as many styles. You can wear them both with AEROSPACE and an oversize sweatshirt in the fall or with bikers and a top when it gets warmer. The wide style is something that threesomes love. As with the men's versions, women's also go well with wide trousers that still do not go out of fashion. You can find a wide selection of streetwear clothing in the Warsaw Sneaker Store .

Are the Air Jordan 3 "White Cement Reimagined" good for basketball?

Despite the fact that the Air Jordan 3 "White Cement Reimagined" is a basketball classic , it should still be treated as a "classic" by basketball players. It's been 35 years since its release in 1988, which means that many, more technologically advanced models have been released along the way.If you are looking for a fresh new pair of basketball shoes, opt for one of the latest styles from Jordan Brand . They will be a safe choice and will provide you with the maximum level of support and cushioning.